Two day program on ‘Media and Accessibility’ at CUHP

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By : Mohan Verma

A two-day orientation cum training programme on ‘Media and Accessibility’ for mass communication students and professionals will be conducted at temporary academic block at the Central University of Himachal Pradesh (CUHP) on 26th and 27th March 2014.

The programme, is organized by AYJ National Institute of the Hearing Handicapped (AYJNIHH) Mumbai of Ministry of Social Justice & Empowerment, Govt. of India, in collaboration with School of Journalism, Mass Communication & New Media of Central University of Himachal Pradesh.

It will have dignitaries and participation from the digital and print media and information and communication sciences sectors, working towards broadening the spectrum of media accessibility to persons with disabilities.

The program will be inaugurated by the Chief Guest, CUHP Vice-Chancellor, Prof. Furqan Qamar on 26th March. The inaugural session will be chaired by Prof. Sanjay V. Ranade, Director, School of Media & Communication, Jagran Lakecity University Bhopal. Resource persons from various parts of the country, with expertise in making digital media accessible to persons with disabilities, will handle different sessions in the two day programme.

It is expected that over 60 professionals and students from the field of mass communication and journalism will participate in the two-day event. This is the first of its kind of orientation cum training being conducted in Himachal Pradesh.

The objective of the program is to provide an opportunity for the media professionals and students for learning specific skills in making digital media accessible to all, to enrich their knowledge on media and accessible communication, identify emerging issues, trends and creative strategies for promoting the concept of inclusive society in the area of disability and human development through journalism and mass communication.

It also aims to provide insight and opportunity in the requisite skills for practicing communication profession in the new era of digital information technology and higher level of awareness about the use of available accessibility tools and techniques for professional productivity in the light of the guidelines in article 8, 9, 21 and 30 of United Nations Conventions of Rights of Persons with Disabilities, on awareness, accessibility, access to information and entertainment.

The program will also orient the students and professionals of journalism and mass communication to be resourceful and useful to media houses and organizations in dealing with disability issues in the right perspective for disability rehabilitation in the country with the background of Persons With Disabilities (PWD) Equal Opportunities Act.

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ML Verma is a Senior journalist, with more than a decade of experience of active reporting for electronic media, news agencies and fast paced online media.

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