HimVani :: Voice of Himachal

Branding Himachal: Nescafe takesover chai shacks

By: Saroj Thakur

Two Nescafe kiosks have come at strategic points at the National Institute of Technology, Hamirpur - one near the Manimahesh Boys’ Hostel, where it caters to the cravings of the big boys of the Institute; and the other at the entrance to the main Administrative Block where most of the students have their [...]

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FM radio will open up ad inventory in Himachal

By: Vividhaditya
Each time I open up a newspaper in Himachal, even if it’s a local edition, I see hardly any ads from advertisers in Himachal. I even doubt if the meagre advertising is targeted at the Himachali reader. I’m not talking about the tender or government notices or classifieds or matrimonials. The only big names [...]

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Himachal missed the ‘God’s own country’ bus

By: Vividhaditya
Dev bhoomi Himachal. That’s what Himachal is known since ages. But I don’t think Himachal Tourism (HT) ever capitalised on that. In fact I’ve been seeing advertisements in newspapers, Uttarakhand hijacking the statement, which Himachal should have long time back branded its tourism industry as. Rather than ‘Dev bhoomi Himachal’, ‘God’s own country’ a [...]

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