Chips and other food items in eco-friendly packing; Himachal Pradesh

To contain the decline of sale due to banning of plastic packaging in Himachal Pradesh, M/s GCL today launched chips and other food items in eco-friendly packing.

Managing director of GCL Mr. Apoorv Gupta said that keeping in mind the company’s strong commitment to sustainable environment and banning of packaging in plastic packing in the state, today came up with an initiative after releasing Tat-O chips in attractive packs being sold to special category kids in a favorite and iconic “Chota Bheem” new paper pack.

He said that besides Shimla it would be launched at Kullu, Una, Solan, Nahan, Kangra, Sirmaur and Mandi.

The firm claimed the produce and sale of about 55 tonnes of dry food products in its Baddi based plant and two outsource units in West Bengal, and already launched such eco-friendly packing in the state of Uttar Pradesh.

Company is targeting a sale of about Rs.1 crore eatables in next four months.  The new paper packing is claimed to be made of corn raw which is reported as fully biodegradable.

Himachal Pradesh high court had clamped complete ban on the sale of chips, namkeen and other food and non food products after giving historic judgment recently.

The firm has assured to bear the incurring cost of new packaging partly and rest of the consumers will have to bear. The product cost is likely to hike by 50 percent of initial packaging, Tat-O is a new product and a refreshing addition to the snacks. It comes in four delicious flavors including super hit salted, masala, tangy tomato and cream and onion

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  1. shikha
    Jan 24, 2014 - 10:46 AM

    The paper packing is hiking the cost of packaging by 50% of the initial amount.
    It would have been better if GCL could replace old plastic with oxo-biodegradable plastic as OBP biodegrades COMPLETELY in open environment in the same way as a leaf. This technology will not hike the cost of packaging by 50% of initial amount.

    UAE and Pakistan has already banned plastic products except oxo-biodegradable plastics. Oxobiodegradable plastics are those which biodegrades in the presence of oxygen in a timescale which can be approximately determined by the chemical formulations which is added to normal plastic at the extrusion stage. The chemical formulation which can be added to normal plastic is Symphony’s d2w technology. Symphony is a British public company, listed on the London Stock Exchange. Also, because Oxo-biodegradable plastics can be manufactured by local factories in India therefore there will be no loss of jobs in plastic Industry. The technology is not expensive at all.
    The specialty here is a new characteristic added to plastic  which fix the deficit of the old plastic. The eco friendly plastic can be degraded after the end of its useful life instead of existing centuries as before and leave no harmful residue. Even we can recycle oxo-biodegradable plastic if collected before the end of its useful life and can also be incinerated to produce electricity.
     D2w oxo-biodegradable plastic also complies with US and EU regulation for direct contact with food. Moreover , If we add d2p additive in our old plastic then it makes food to stay for longer as then plastic packing will get anti-microbial properties. In conclusion, it is unfair to burden our children and grandchildren with this problem as there is something we can and should now be doing about it.

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