Apple festival at Ridge church : Shimla

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By : Mohan Verma

Himachal Pradesh Department of Tourism and Civil Aviation is organizing Himachal apple festival in association with horticulture department at Ridge in the compound of Christ church on September 25 and 26, 2014.

This was informed by vice-chairman of the Tourism Development Board of Himachal Pradesh state, Mr. Vijay Singh Mankotia while addressing media persons on Friday.

Objective of the event is to promote tourism activities in the state involving stake holders of hospitality, corporate and tourism fields. The main attraction of the festival is the exhibition of variety of apples.

Participants from Himachal Tourism Development Corporation (HPDTC), Institute of Hotel Management (IHM), Kufri and Hotel Association would take part in food festival in which various dishes of apple including
bakery items would be offered and exhibited in the show.

Prominent apple growers have been invited along with their produces and apple products who could use this venue to sell their fruit to tourists and locals.

Mr. Mankotia who is former tourism minister said that during this occasion apple growers would persuade to offer orchards as home stay unit for tourists after promoting and involving with tourist industry.

He informed that department want to emulate after learning from developed tourist nations of abroad who allow the tourists in their orchards and offer them attempt to pluck the fruit after giving baskets to them.

State recorded footfall of 1,51,29,835 tourists including 4,14,249 foreigners from January to December, last year. However, till June this year 83 lakh domestic and 1.87 lakh foreign tourists have visited
different tourist destinations.

Department is focusing to make summer season inflow of tourists to ‘a destination for all season and all reasons’ had infrastructure facilities of 2377 registered hotel, guesthouses with bed capacity of
61,236.

Along with magic and unique weather system, state offers remarkable natural beauty in the form of snow clad peaks, low rolling hills, valleys, rivers and lakes having tremendous potential for eco, religious,
adventure, heritage, rural and health tourism.

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ML Verma is a Senior journalist, with more than a decade of experience of active reporting for electronic media, news agencies and fast paced online media.

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